With school coming to a close, kids and teens are about to start spending less time together in school and more time online — specifically on social media sites. One of the big ways that apps can get conversion traction is through word of mouth. So what do you do when school-aged kids, one of […]

Influencer marketing is quickly becoming one of the most effective promotion strategies for apps. Snapchat, Instagram, and Youtube have revolutionized the way millennials and Gen Z communicate and consume media. Because of the mobile-only worldview we’re developing, what better way to market your app than by generating meaningful promotion with their peers? We’ve talked before about […]