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Keep up with the latest ASO and mobile news. Our blog is home to articles about App Store Optimization, mobile trends, new apps and content delivered by the biggest names in mobile! Subscribe to our newsletter to make sure you get the most recent content delivered directly to your inbox!

Apple Tips & Tricks

Sign in with Apple Requirements

During the WWDC, Apple announced a new feature called “Sign in with Apple”. The feature works similar to “Sign in with Google” or “Sign in with Facebook”, except for one twist. Apple is the hegemon of user privacy. No one is surprised that their sign-in feature harps on user privacy. When a user decides to […]

Apple

Here comes iOS13

Today is the day that developers and users alike have been waiting for for the past year. The Apple keynote event of the year started at 10 am today. Apple announced that it will be releasing iOS13 on September 19, with the latest iPhones, iPads and Watches heading out soon after. In case you missed […]

Google Tips & Tricks

Play Store Listings in Japan and Korea

The app world reaches across most countries in the world today. Each country has its own set of laws and regulations. This can make it difficult for foreign developers to distribute apps in other countries. On the Google Play side of things, the two countries with the most different of app regulations are Japan and […]

Case Study

The #1 Photo Editor’s ASO

The App Store is a highly competitive market. You need to be on your A-game to rank well and drive your organic installs. One of the most competitive keywords on the App Store is “photo editor.” With a volume of 77 and over 30,000 apps across iPhone and iPad, getting into the top 10 is […]

Google News

Play Store Video Update

Google has been hard at work rehabbing the Google Play Store this year. Just a little over the week ago, we got to see the all new redesign that they did. It appears as though they aren’t stopping there. Some changes are coming to how Google displays preview videos:   Autoplay Currently, when users tap […]

Google News

Re-Designed Google Play Store

Google has been slowly overhauling the Play Store and Play Store Console since it’s I/O 2019 conference. In the past few days, it’s officially rolled out its redesign of the Play Store. To say that the Play Store has changed a little would be an understatement. Let’s look at how the Play Store has changed: […]

Apple News

Getting Ready for iOS 13

The long wait for the highly anticipated iOS 13 update is nearly coming to an end. Back in  June at WWDC19, Apple announced a few big changes that were coming down the pipeline with their annual September software change-up. Apple always appreciates when developers adopt the newest technologies and features in iOS and regularly creates […]

Google

Google Play Tags

In the past week, Google has been prompting its Android developers to “Add tags” to their apps. The Play Store developer has been bringing in some major overhauls in the past year and tags are just one of the ways Google is hoping to improve the Play Store.   How do tags work? Google allows […]

Case Study

Health Check on Noom’s ASO

Health and fitness is all the rage in society today. Everyone seems to have the best running, biking, weight lifting, dieting plan for you to lose the most weight. On the App Store, “Fitness” has a keyword volume of 62/100, “workout” is 66/100 and “food tracker” is 54/100. Obviously, in their search for a guide […]

Marketing

ASO goes back to school

August is among us and that means that it’s back to school season! In a few weeks’ time, kids and teenagers everywhere will be once again sitting in classrooms. While this undoubtedly leads to less time that kids are on their phones, back-to-school can still translate to an awesome opportunity for your app. You just […]

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