Apple has announced an upcoming requirement that will affect all developers submitting apps to the App Store. Starting April 28, 2026, all apps uploaded to App Store Connect must be built using Xcode 26 or later and include SDKs for the latest platform versions, including iOS 26, iPadOS 26, tvOS 26, visionOS 26, or watchOS […]

Google Play is introducing a new feature called Game Trials, designed to make it easier for users to try paid games before purchasing them. The feature allows players to jump into the full version of a paid game for free for a limited time. If they enjoy the experience, they can purchase the game and […]

Google recently announced what it calls “a new era for choice and openness” on Android, introducing a series of updates aimed at expanding how apps are distributed, monetized, and discovered on the platform. While Android has always positioned itself as a more open ecosystem compared to other mobile platforms, these changes suggest the company is […]

Following the implementation of the EU’s Digital Markets Act (DMA), Apple is now allowing alternative app marketplaces on iOS within the European Union. For the first time, iPhone users in the EU can download apps from sources other than Apple’s main App Store. Why Alternative App Stores Are Now Allowed The Digital Markets Act was […]

Apple’s release of Xcode 26.3 makes it easier to build complex apps faster. On the surface, that sounds like a tooling update. Underneath, it points to something bigger. As development gets easier and more automated, the app market is likely to get more crowded and more competitive. Not just with more apps, but with better […]

OpenAI’s release of the Codex app marks a shift in how AI fits into developer workflows. Instead of living inside a larger product or acting as a quick helper, Codex now operates in its own space. That space is designed for work that unfolds over time, not just single prompts or one-off tasks. Designing for […]

Apple has rolled out new updates that give developers more control over managing, promoting, and growing their apps on the App Store. The changes include more flexible app submissions, the ability to create additional custom product pages, and offer codes for every type of In-App Purchase. More Flexibility in App Submissions Apple is giving developers […]

Apple has released an update to AdServices that brings attribution support for pre-order app campaigns. The October 2025 update makes it easier for developers to track activity before an app officially launches. It also improves how attribution tokens respond to App Tracking Transparency (ATT) changes, so user privacy preferences are always respected. What’s New in […]

OpenAI has transformed ChatGPT from a chat tool into a platform where apps run directly within conversations. Tasks that once required jumping between different tools can now be completed entirely in ChatGPT. Developers can use the Apps SDK to integrate apps and make sure they appear at the right moment. Apps in ChatGPT Apps appear […]

It’s that time of the year again. Big changes are happening over at Apple! And every year we get this question from our clients and readers, “How will iOS 12 impact my app and the App Store?” Great question! iOS 12 builds off last year’s monumental UI change to the App Store. Here are a few things […]