Apple Ads New Insights Experience for Campaign Analysis

4 weeks ago
Melisa Hadzic

Apple Ads is rolling out a new Insights experience that changes how advertisers analyze campaign performance. The update introduces a…

Apple Sets New App Store Submission Requirement for 2026

1 month ago

Apple has announced an upcoming requirement that will affect all developers submitting apps to the App Store. Starting April 28,…

Google Play Launches Game Trials: Try Paid Games Before Buying

2 months ago

Google Play is introducing a new feature called Game Trials, designed to make it easier for users to try paid…

Android’s “Choice and Openness” Changes

2 months ago

Google recently announced what it calls “a new era for choice and openness” on Android, introducing a series of updates…

Play Shorts: A New Way to Discover Apps on Google Play

2 months ago

Google is quietly testing a new feature in the Play Store called Play Shorts, a feed of short videos showing…

A Closer Look at Apple’s Maximize Conversions Beta

2 months ago

Apple recently introduced its “Maximize Conversions” bid strategy in beta for Apple Search Ads. On the surface, it’s an appealing…

Alternative App Stores in the EU

2 months ago

Following the implementation of the EU’s Digital Markets Act (DMA), Apple is now allowing alternative app marketplaces on iOS within…

What Xcode 26.3 Signals About the Future of App Competition

3 months ago

Apple’s release of Xcode 26.3 makes it easier to build complex apps faster. On the surface, that sounds like a…

OpenAI’s Codex App Changes the Way AI Fits Into Development

3 months ago

OpenAI’s release of the Codex app marks a shift in how AI fits into developer workflows. Instead of living inside…

February 2026 Platform Updates: Apple & Google’s Latest Changes

3 months ago

Both Apple and Google quietly shipped updates that hint at where app discovery and engagement are heading in 2026. Apple…