Google Play is introducing a new feature called Game Trials, designed to make it easier for users to try paid…
Google recently announced what it calls “a new era for choice and openness” on Android, introducing a series of updates…
Google is quietly testing a new feature in the Play Store called Play Shorts, a feed of short videos showing…
Apple recently introduced its “Maximize Conversions” bid strategy in beta for Apple Search Ads. On the surface, it’s an appealing…
Following the implementation of the EU’s Digital Markets Act (DMA), Apple is now allowing alternative app marketplaces on iOS within…
Apple’s release of Xcode 26.3 makes it easier to build complex apps faster. On the surface, that sounds like a…
OpenAI’s release of the Codex app marks a shift in how AI fits into developer workflows. Instead of living inside…
Many apps see the same pattern every year. Traffic goes up. Installs spike. Then things slowly settle back down. That…
UPDATED January 22, 2026: New Apple Ads placements going live in the App Store March 3 Search has always been…
Google Ads just got a big creative boost with the release of Nano Banana Pro, now fully available inside the…