{"id":2722,"date":"2025-10-20T14:17:34","date_gmt":"2025-10-20T20:17:34","guid":{"rendered":"https:\/\/www.theasoproject.com\/blog\/?p=2722"},"modified":"2025-10-20T14:17:34","modified_gmt":"2025-10-20T20:17:34","slug":"introducing-gradation-media-by-the-aso-project","status":"publish","type":"post","link":"https:\/\/www.theasoproject.com\/blog\/introducing-gradation-media-by-the-aso-project\/","title":{"rendered":"Introducing Gradation Media by The ASO Project"},"content":{"rendered":"<p>The ASO Project has launched <a href=\"https:\/\/www.gradationmedia.com\/?src=tap\" target=\"_blank\" rel=\"noopener\">Gradation Media<\/a>, which is a dedicated conversion rate optimization team, built to combine App Store Optimization expertise with professional designers and video editors.<\/p>\n<p>The goal is simple: improve conversion rates within the app stores and turn visibility into real growth. From creative strategy to design execution, every asset is built with performance in mind.<\/p>\n<p>The Gradation Media team has multiple engagement options, ranging from ongoing strategy and iterative testing plans, to as-needed assets for add campaigns, split testing, CPPs\/CSLs and more.<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2725 size-full\" src=\"https:\/\/www.theasoproject.com\/blog\/wp-content\/uploads\/2025\/10\/Gradation-Newsletter-In-Article-scaled.jpg\" alt=\"\" width=\"2560\" height=\"1280\" srcset=\"https:\/\/www.theasoproject.com\/blog\/wp-content\/uploads\/2025\/10\/Gradation-Newsletter-In-Article-scaled.jpg 2560w, https:\/\/www.theasoproject.com\/blog\/wp-content\/uploads\/2025\/10\/Gradation-Newsletter-In-Article-300x150.jpg 300w, https:\/\/www.theasoproject.com\/blog\/wp-content\/uploads\/2025\/10\/Gradation-Newsletter-In-Article-1024x512.jpg 1024w, https:\/\/www.theasoproject.com\/blog\/wp-content\/uploads\/2025\/10\/Gradation-Newsletter-In-Article-768x384.jpg 768w, https:\/\/www.theasoproject.com\/blog\/wp-content\/uploads\/2025\/10\/Gradation-Newsletter-In-Article-1536x768.jpg 1536w, https:\/\/www.theasoproject.com\/blog\/wp-content\/uploads\/2025\/10\/Gradation-Newsletter-In-Article-2048x1024.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><em>\u201cConversion rate optimization goes beyond the design; it requires a fundamental understanding of App Store Optimization, a full ASO analysis of the app and a team that knows how to bring all of that together.\u201d<\/em><br \/>\n&#8211; Jaden Asbury, Creative Director at The ASO Project &amp; Gradation Media<\/p>\n<p>&nbsp;<\/p>\n<p>This team has partnered with leading Fortune 500 companies and top-performing apps to deliver exceptional conversion-focused creatives\u2014ranging from app icons and screenshots to full video campaigns. With Gradation Media, you get more than great design; you gain a team of designers who understand the nuances of App Store Optimization and how to turn creativity into measurable results.<\/p>\n<p><a href=\"https:\/\/www.gradationmedia.com\/contact?src=tap-bl\">Get in touch with us today to learn more about our offering.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The ASO Project has launched Gradation Media, which is a dedicated conversion rate optimization team, built to combine App Store Optimization expertise with professional designers and video editors. The goal is simple: improve conversion rates within the app stores and turn visibility into real growth. From creative strategy to design execution, every asset is built [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":2728,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19,30],"tags":[55,77,80,233,119],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Introducing Gradation Media by The ASO Project | The ASO Project Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.theasoproject.com\/blog\/introducing-gradation-media-by-the-aso-project\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Melisa Hadzic\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" 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