{"id":149,"date":"2017-06-27T16:38:22","date_gmt":"2017-06-27T16:38:22","guid":{"rendered":"https:\/\/theasoproject.com\/blog\/?p=149"},"modified":"2017-06-28T21:08:22","modified_gmt":"2017-06-28T21:08:22","slug":"aso-checklist-challenge","status":"publish","type":"post","link":"https:\/\/www.theasoproject.com\/blog\/aso-checklist-challenge\/","title":{"rendered":"The ASO Checklist Challenge"},"content":{"rendered":"<h2>Does your app pass the ASO Checklist Challenge?<\/h2>\n<p>So you have an app and you want it to have the best chance it could have at succeeding in the app stores. You have spent endless hours pouring over your app&#8217;s UX \u00a0and UI, your promotional marketing mix, and still, you know you aren&#8217;t reaching your target users!<\/p>\n<p>Here at The ASO Project, we are passionate about promoting your app using a custom suite of proven techniques for increasing your app store optimization. But where do you get started optimizing your app? Take our ASO Checklist Challenge to find out where to begin.<\/p>\n<p>Are the following statements true, false, or somewhat in the middle? Complete this ASO Checklist to the best of your knowledge so we can begin to develop your custom ASO strategy:<\/p>\n<blockquote>\n<h2>\u2610 My app is highly visible in organic search and ranks well for my &#8220;main&#8221; keyword<\/h2>\n<h2>\u2610 My app&#8217;s icon and screenshot graphics are visually striking and call users to download my app<\/h2>\n<h2>\u2610 I consistently Split Test my app&#8217;s graphics and Play Store short description<\/h2>\n<h2>\u2610 My app takes full advantage of title and description text and uses relevant keywords<\/h2>\n<h2>\u2610 My app has a lot of backlinks and I\u00a0continually focus on link building<\/h2>\n<h2>\u2610 I&#8217;ve optimized my Apple Search Ads campaigns to increase visibility and decrease my CPA and CPT costs<\/h2>\n<h2>\u2610 My app generates Reviews and I respond to user Reviews<\/h2>\n<h2>\u2610 I update my app with the newest technologies and implement user feedback<\/h2>\n<h2>\u2610 I&#8217;ve localized my app for additional countries to maximize global exposure<\/h2>\n<\/blockquote>\n<p>So where did your app fall short? It&#8217;s okay! The great news is that The ASO Project offers full-service App Store Optimization that can address all of these concerns and more. Are you ready to learn more about how we can solve these issues and increase your app installs? <a href=\"https:\/\/www.theasoproject.com\/contact?src=bl\">Contact us today<\/a> for a customized quote on your ASO strategy.<\/p>\n<p>Interested in learning more about ASO? <a href=\"https:\/\/www.theasoproject.com\/blog\/\">Read more on the blog.<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Does your app pass the ASO Checklist Challenge? So you have an app and you want it to have the best chance it could have at succeeding in the app stores. You have spent endless hours pouring over your app&#8217;s UX \u00a0and UI, your promotional marketing mix, and still, you know you aren&#8217;t reaching your [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":197,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29,20],"tags":[58,35,6,55,56,57,54,53],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The ASO Checklist Challenge | The ASO Project Blog<\/title>\n<meta name=\"description\" content=\"Take the ASO Checklist Challenge: Promote your app using a custom suite of proven techniques for increasing your app store optimization.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.theasoproject.com\/blog\/aso-checklist-challenge\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Erin Schnittker\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.theasoproject.com\/blog\/aso-checklist-challenge\/\",\"url\":\"https:\/\/www.theasoproject.com\/blog\/aso-checklist-challenge\/\",\"name\":\"The ASO Checklist Challenge | The ASO Project Blog\",\"isPartOf\":{\"@id\":\"https:\/\/www.theasoproject.com\/blog\/#website\"},\"datePublished\":\"2017-06-27T16:38:22+00:00\",\"dateModified\":\"2017-06-28T21:08:22+00:00\",\"author\":{\"@id\":\"https:\/\/www.theasoproject.com\/blog\/#\/schema\/person\/929a12bba40df3793ff65058e66e3c1f\"},\"description\":\"Take the ASO Checklist Challenge: Promote your app using a custom suite of proven techniques for increasing your app store optimization.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.theasoproject.com\/blog\/aso-checklist-challenge\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.theasoproject.com\/blog\/aso-checklist-challenge\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.theasoproject.com\/blog\/aso-checklist-challenge\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.theasoproject.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The ASO Checklist Challenge\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.theasoproject.com\/blog\/#website\",\"url\":\"https:\/\/www.theasoproject.com\/blog\/\",\"name\":\"The ASO Project Blog\",\"description\":\"App Store Optimization News, Tips and Best Practices\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.theasoproject.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.theasoproject.com\/blog\/#\/schema\/person\/929a12bba40df3793ff65058e66e3c1f\",\"name\":\"Erin Schnittker\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.theasoproject.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/4edbd21a57669525d9230dbe6c0dce5b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/4edbd21a57669525d9230dbe6c0dce5b?s=96&d=mm&r=g\",\"caption\":\"Erin Schnittker\"},\"description\":\"Erin Schnittker is a graphic design &amp; digital marketing expert with 8 years of experience in content strategy, creation and design. 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